Hello!

I'm Agnieszka Wojtkuna data-driven marketing expert

⦁ DATA-DRIVEN MARKETING ⦁ CRM ⦁ MARKETING AUTOMATION

About me

Hi there! I’m Agnieszka Wojtkun, a marketing professional who specializes in creating data-driven strategies. My skills are focused on maximizing business results and growth through CRM & marketing automation strategies, customer retention & segmentation, e-mail marketing and MarTech implementations. By analyzing CRM data & sales results and combining these insights with business KPIs, web metrics & MarTech tools, I create top-tier marketing proposals that give a fresh strategy boost 🚀

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Skills

CRM STRATEGY

Crafting & implementing a CRM strategy relevant to your business needs and combined with the right MarTech tools.

Business Growth

Reframing marketing KPIs & finding the right metrics to focus on in order to drive business growth.

Customer retention & segmentation

Maximizing CLV/LTV by maintaining a retention-focused segmentation & customer lifecycle.

Data-based insights

Diving deep into customer & marketing data, and finding data-driven reassurance for strategic actions.

E-mail & marketing automation

Drafting, running and optimizing e-mail marketing drips & marketing automation funnels.

Marketing channel mix

Setting marketing channel mix targeting perfectly a customer's journey & designed for an effective ROI.

Testimonials

Work with me

Over the 10+ years of my career, I have gained extensive knowledge & hands-on experience by working at a loyalty agency, a B2C e-commerce/omnichannel company, and on various projects for clients in retail, e-commerce, automotive, SaaS, FMCG, and digital branches. Each project has taught me that having a thorough understanding of customers & the collected data is crucial to making sound decisions, as well as it’s essential to develop solutions that align with a company’s technological resources. With such wide business acumen, I provide recommendations based on complex insights & true understanding of business needs. All of these I✨sprinkle✨ with my naturally passionate and friendly attitude.